Although winter is not the easiest time of year to sell a home, there is one advantage over other times of the year: there are fewer buyers which means a reduction in competition. We have included a few tips that will help you increase the marketability of your home during the cold winter months. These just give you a few ideas; you may come up with some of your own.
Keep your sidewalks clear
Make sure your sidewalks are clear of ice and snow. This helps prospective buyers get inside the home easily. It also gives visitors the impression your home is well-maintained. This works similar to mowing the lawn in the summertime.
Make sure it’s warm
You want to make your home inviting to potential buyers which means ensuring it is warm and cozy. You certainly don’t want potential buyers shaking and shivering as they view the inside of your home.
Maximize the lighting
Winter is the time of year when there is a reduction in daylight hours. In order to maximize the lighting in your home while you’re trying to sell it open the blinds in order to allow as much sunlight as possible to enter and avoid nighttime showings whenever possible. You also want to use bulbs that have the highest wattage the fixtures can safely handle and be sure to turn on the lights during every showing.
Clean your windows
Dirty windows can cost you a sale so always make sure your windows are clean. Remember, the lighting you add to your home in the winter can reveal dirt and grime that would not ordinarily be as visible.
Your home should look comfortable
In order to ensure a quick sale you should add small touches that make your house seem like a home to a potential buyer. The key is making potential buyers envision themselves living in the home.
Emphasize any neighborhood conveniences
This might include things such as frequent snow plowing during snowstorms or living close to a school or bus stop so your children have no need to wait in the cold for a bus. You want to point out other conveniences your home offers during inclement weather.
Give it a festive appearance
It’s important to make buyers feel they have been invited to your home. Place your good china on the dinner table and even leave snacks and drinks on the table in accordance with the current holiday season.
